Fruits and Vegetables

Mother with her baby in shopping mall

Fresh and Frozen

Okay to Buy:

Cannot Buy:

Fresh_frozen

Helpful Tip

If produce has a PLU sticker, use it instead of the barcode for best results. Please use the 4-digit PLU number at checkout and in the WICShopper App.

Canned

Okay to Buy:

Cannot Buy:

vegetables & fruits

protein

tofu

16 oz containers

azumaya firm tofu

Azumaya

House Foods Product

House Foods

Nasoya Product

Nasoya

Cannot Buy: any other size, container, type, flavor or brand

Fish

2 – 20 oz containers

Cannot Buy: albacore tuna, tuna spreads, smoked salmon or lunch packs with crackers

Peanut Butter

16 – 18 oz jars

Any brand

Cannot Buy: peanut butter spreads, reduced fat peanut butter, peanut butter with added flavors, fortified peanut butter, organic or natural peanut butter

Penut Butter Bottle
Orange Half Circle Shape

Dried beans and peas

1 lb (16 oz) or 2 lb (32 oz) bag

Any brand

Cannot Buy: soup mixes

Dry Beans Product
Purple Circle Shape

CANNED BEANS

15 – 16 oz can

Any brand

Green Half Circle

Cannot Buy: green beans, baked beans, flavored beans, pork and beans or chili beans, soups, beans containing added sugars, fats, meats or oils

Ways to buy beans and peanut butter:

1.00 Container (CNT) of Peanut Butter, Canned or Dry Beans =

Peanut Butter

(1) 16 – 18 oz
peanut butter

– or –

(4) 15 – 16 oz cans
beans/peas/lentils

– or –

(1) 16 oz package dried
beans/peas/lentils

4 cans of beans = 1 container (CNT)
1 can of beans = .25 containers (CNT)

Example: Two containers of Peanut Butter, Dry or Canned Beans.

Peanut Butter

1

+

Checkpeas Can Product

.25

+

Black Beans Can Product

.25

+

.25

+

Pinto Beans Can Product

.25

=

2 CNT

– or –

Peanut Butter

1

+

1

=

2 CNT

Example: With 1.25 CNT, you can purchase…

(5) cans of beans/peas/lentils

– or –

Peanut Butter & Red Kidney beans Can Product

(1) jar of peanut butter and (1) can of beans/peas/lentils

– or –

(1) package dried beans/peas/lentils and (1) can of beans/peas/lentils

cereal

cold cereal

9 – 36 oz

* = Whole Grain

General Mills

Blue Cereal Product

Bluey*

Cheerios Product

Cheerios*

Hearty-Nut-Medley-Cheerios Product

Cheerios Hearty Nut Medley*

Cheerios-Multigrain Product

Multi Grain Cheerios*

Cheerios-Veggie-Blend-Blueberry-Banana Product

Cheerios Veggie Blend Blueberry Banana*

Cheerios-Veggie-Blends-Apple-Strawberry Product

Cheerios Veggie Blends Apple Strawberry*

Chex_Blueberry Product

Blueberry Chex*

Chex_Cinammon Product

Cinnamon Chex*

Chex_corn Product

Corn Chex*

Chex_Rice Product

Rice Chex*

General-Mills-Strawberry-Vanilla-Chex-Cereal Product

Strawberry Vanilla Chex*

Chex_Wheat Product

Wheat Chex*

Fiber-One-Honey_clusters Product

Fiber One Honey Clusters*

Kix_cereal Product

Kix*

Mott's Apple Cinnamon

Mott's Apple Cinnamon*

Mott's Very Berry

Mott's Very Berry*

Total Product

Total Whole Grain*

Wheaties Product

Wheaties*

Wheaties-Protein-Breakfast-Cereal-Honey-Pecan Product

Wheaties Protein Honey Pecan*

Wheaties-Protein-Breakfast-Cereal-Maple-Almond Product

Wheaties Protein Maple Almond*

Grain Berry

Grain-Berry_Cinnamon-frosted Product

Cinnamon Frosted Shredded Wheat*

Grain-Berry_toasted-oats Product

Toasted Oats*

Kellogg’s

All-Bran*

AllBran_WheatFlakes Product

All-Bran Complete Wheat Flakes*

Kellogg-s-Complete-Bran Product

Complete Bran*

Corn-Flakes Product

Corn Flakes

Kellogg-s-Crispix Product

Crispix

frosted-mini-wheats Product

Frosted Mini Wheats*

wic_Kel_FrostedMiniWheatsBlueberryMuffin Product

Frosted Mini Wheats Blueberry Muffin*

wic_Kel_FrostedMiniWheatsCinnRoll Product

Frosted Mini Wheats Cinnamon Roll*

Kellogg-s-Frosted-Mini-Wheats-Cocoa Product

Frosted Mini Wheats Cocoa*

Kellogg's-Mini-Wheats-Cereal-Honey Product

Frosted Mini Wheats Honey*

wic_KEL-FrostedMiniWheats_LittleBites Product

Frosted Mini Wheats Little Bites*

Frosted-Mini-Wheats-Pumpkin-Pie-Spice Product

Frosted Mini Wheats Pumpkin Pie Spice*

wic_Kel_FrostedMiniWheatsStrawberry Product

Frosted Mini Wheats Strawberry*

Raisin-Bran-Breakfast-Cereal Product

Raisin Bran*

KEL-RiceKrispies Product

Rice Krispies

Special-K Product

Special K Original

Special-K-Cinnamon-and-Pecan Product

Special K Cinnamon & Pecan*

bac_LORES_RGB_Special-K_touch-cinnamon Product

Special K Protein Original Multi Grain Touch of Cinnamon*

red-half-circle

Malt-O-Meal

Mini-Frosted-Spooners-cereal Product

Frosted Mini Spooners*

Strawberry-Cream-Mini-Spooners-cereal Product

Frosted Mini Spooners Strawberry*

Malt-o-meal_raisin-bran Product

Raisin Bran*

Post

Bran-Flakes Product

Bran Flakes*

Grape-Nuts Product

Grape Nuts*

Grape-Nuts_Flakes Product

Grape Nuts Flakes*

Post-Great-Grains-Banana-Nut-Crunch Product

Great Grains Banana Nut Crunch*

Post Great Grains Cranberry Almond Crunch Product

Great Grains Cranberry Almond Crunch*

Great-Grains_Pecan Product

Great Grains Crunchy Pecan*

Great-Grains_Raisins-dates-pecans Product

Great Grains Raisins Dates & Pecans*

Great-Grains-Red-Berry-Almond-Crunch Product

Great Grains Red Berry Almond Crunch*

Post-Honey-Bunches-of-Oats-with-Almonds Product

Honey Bunches of Oats with Almonds

HoneyBunches-Oats_honey Product

Honey Bunches of Oats Honey Roasted

HBO_Maple-and-Pecans Product

Honey Bunches of Oats Maple and Pecan

HBO-with-Strawberries Product

Honey Bunches of Oats with Strawberries

Honey-bunches-vanilla Product

Honey Bunches of Oats Vanilla

Post-Raisin-Bran Product

Raisin Bran*

Quaker

Life Cereal Product

Life*

Quaker-Immunity-Support-Strawberry-Blueberry-Bliss-Mighty-Life

Mighty Life Strawberry Blueberry Bliss*

Mighty Life Very Vanilla*

wic_Quaker_oatmealsquares_brownsugar

Oatmeal Squares Brown Sugar*

wic_Quaker OatmealSquareHoneyNut

Oatmeal Squares Honey Nut*

Store Brands

Best Choice Logo

Best Choice

Food Club Logo

Food Club

Great Value logo

Great Value

hv logo

Hy-Vee

Kigins logo

Kiggins

Kroger Logo

Kroger

Market Pantry logo

Market Pantry

Our Family Logo

Our Family

Cannot Buy: any cereal or brand not listed or organic cereal

Hot cereal

9 – 36 oz

* = Whole Grain

B&G Foods

Cream-of-Rice_instant Product

Cream of Rice Instant

Cream-of-Wheat Product

Cream of Wheat 1 Minute

Cream-of-Wheat_2half product

Cream of Wheat 2½ Minute

Cream-of-Wheat_Instant Product

Cream of Wheat Instant

Cream-of-Wheat_whole-grain Product

Cream of Wheat Whole Grain*

Malt-O-Meal

Malt-O-Meal-Chocolate-Quick-Cooking-Hot-Wheat-Cereal

Chocolate Hot Wheat

malt-o-meal-origianl

Original Hot Wheat

Quaker

wic_Quaker_InstantGrits

Instant Grits

wic_Quaker_InstantOatmeal_original

Instant Oatmeal*

Store Brands

Best Choice

Instant Oatmeal*

Food-Club_instant-oatmeal product

Food Club

Instant Oatmeal*

Great-Value-Orignal-Instant-Oatmeal-packets

Great Value

Instant Oatmeal*

Hy-Vee_instant-oatmeal

Hy-Vee

Instant Oatmeal*

Cannot Buy: any cereal or brand not listed or organic cereal

Whole grains

Rolled Oats

8 – 32 oz

Good-and-Gather_Quick-Oats package

Good & Gather

Old Fashioned Oats
Quick Oats
Steel Cut Oats

Great-Value-Instant-Old-Fashioned-Oats-Tube Package

Great Value

Old Fashioned Oats

Hy-Vee_Quick-Oats Package

Hy-Vee

Old Fashioned Oats
Quick Oats

Moms-Best_quick-oatmeal Package

Mom’s Best

Old Fashioned Oats
Quick Oats

Quaker-Whole-Grain-Oats-Quick-1-Minute-Instant-Oats Package

Quaker

Gluten Free 1 Minute Oats
Old Fashioned Oats
Quick 1 Minute Oats
Steel Cut Oats

Cannot Buy: organic, instant or individual packets, bulk, added sugar, fat, oil, salt or flavoring

Is oatmeal a cereal or whole grain?

It’s both! When shopping with WIC, remember:

yellow bottom shape
Green half Circle Right
cancel-red-cross

Do not buy:

check-green-circle

Ok to buy:

green-red-shape

Soft Corn (yellow or white) or Whole Wheat Tortillas

8, 12, 16, 20, 24 or 32 oz packages

Best Choice

ChiChis_Tortillas_Whole_Wheat_Tortillas Package

Chi-Chi’s

Don Pancho Package

Don Pancho

Food Club Package

Food Club

Guerrero Package

Guerrero

Hy-Vee Package

Hy-Vee

Kroger Package

Kroger

la-banderita Package

La Banderita

La-Burrita Package

La Burrita

Mama Lupe’s Package

Mama Lupe’s

Market_Pantry Package

Market Pantry

Mi Casa Package

Mi Casa

Mission Package

Mission

Ortega Package

Ortega

Santa Fe Package

Santa Fe

Tio Santi Package

Tio Santi

Cannot Buy: any other brand or size

Whole Wheat or Whole Grain Pasta

16 oz only

Barilla_WholeGrain_spaghetti package

Barilla

food club whole wheat package

Food Club

Hodgson Mill Package

Hodgson Mill

Kroger package

Kroger

Our Family

Racconto_whole-wheat-spaghetti Package

Racconto

Ronzoni_Whole_Grain_Linguine_Packaging_Front Package

Ronzoni

Cannot Buy: any other brand, organics or products that have added sugars, fats, oils or salt

Brown Rice

Any brand

16 or 32 oz containers

14 oz containers

Cannot Buy: products with added sugar, salt, flavoring, fat or oil

Brown rice half cup

Whole Wheat or Whole Grain Bread

12, 16, 20 or 24 oz packages

100% Whole Wheat Bread

Best Choice

Best Choice Whole wheat Bread Product

100% Whole Wheat Bread

Brownberry

Brownberry-100%-WW Product

100% Whole Wheat Bread

100% Whole Wheat Small Slice Bread

Bunny

Bunny-whole-wheat-bread Product

100% Whole Wheat Bread

Frontier

100% Whole Wheat Bread

Great Value

100% Whole Wheat Bread

Great-Value-100-Whole-Wheat-Honey-Bread Package

100% Whole Wheat and Honey Bread

Hy-Vee

Hy-vee_whole-wheat-bread Product

100% Whole Wheat Bread

Kroger

100% Whole Wheat Bread

Lewis Bake Shop

Lewis-whole-wheat-bread Package

Whole Wheat Bread

Market Pantry

Market-Pantry_whole-wheat-bread Package

100% Whole Wheat Bread

Nature’s Own

Natures-Own-whole-wheat-bread

100% Whole Wheat Bread

Natures-Own_whole-wheat-sugar-free-bread

100% Whole Wheat Sugar Free Bread

Oroweat

Oroweat-whole-wheat-bread Package

100% Whole Wheat Bread

Whole Wheat 12 Grains and Seeds Bread

Whole Wheat Oatnut Bread

Our Family

Our-family-whole-wheat-bread Package

100% Whole Wheat Bread

Ozark Hearth

Ozark-Hearth_whole-wheat-bread Package

100% Whole Wheat Bread

Pepperidge Farm

Pepperidge-Farm_soft-wheat-bread Package

Light Style Soft Wheat Bread

Pepperidge-Farm-thin Package

Very Thin 100% Whole Wheat Bread

100% Whole Wheat Bread

Pepperidge-Farm_swirl-raisin-whole-wheat-bread Package

Swirl 100% Whole Wheat Cinnamon with Raisins Bread

Price Chopper

Price-Chopper_whole-wheat-bread Package

100% Whole Wheat Bread

Private Selection

Private-Selection_whole-wheat-bread package

100% Whole Wheat Bread

Private-Selection_sugar-free-whole-wheat-bread Package

Sugar Free 100% Whole Wheat Bread

Sara Lee

Sara-Lee-Whole-Wheat_bread Package

100% Whole Wheat Bread

That’s Smart

Thats Smart whole wheat bread

Whole Wheat Bread

100% Whole Grain Bread

Pepperidge Farm

Farmhouse Whole Grain White Bread

Whole Grain 15 Grain Bread

Pepperidge-Farm-Whole-Grain-Honey-Wheat Package

Whole Grain Honey Wheat Bread

Pepperidge-Farm-Whole-Grain-Oatmeal package

Whole Grain Oatmeal Bread

Pepperidge-Farm-Whole-Grain-Thin-Sliced-15-Grain-Bread-14-Oz package

Whole Grain Thin Sliced 15 Grain Bread

100% Whole Wheat Buns

Brownberry

Brownberry-100%-WW-Bun Package

100% Whole Wheat Hamburger Buns

Kroger

Kroger-14-oz-whole-wheat-buns Package

100% Whole Wheat Hamburger Buns

Nature’s Own

100% Whole Wheat Hamburger Buns

100% Whole Wheat Thins

Brownberry

Brown berry Sandwich Thins

100% Whole Wheat Sandwich Thins

Oroweat

100% Whole Wheat Sandwich Thins

Cannot Buy: products with added sugar, salt, flavoring, fat or oil

100% juice

100% Fruit Juice Only

Only the container size as listed on the current benefits.

Orange juice

Any brand

Frozen juice concentrate

11.5 – 12 oz only

Always-Save_Apple-Juice-frozen package

Always Save

best-choice_FrzApple package

Best Choice

Food-Club_apple-frozen package

Food Club

great-value-grape-juice-frozen package

Great Value

Hy-Vee_Apple-Juice_concentrate package

Hy-Vee

Kroger_pineapple-frozen package

Kroger

Old-Orchard_Apple_frozen package

Old Orchard

SignatureSelect_FrozenApple package

Signature Select

Tipton-Grove-frozen-apple-juice-concentrate package

Tipton Grove

Ready to drink juice

64 oz only

Always-Save-grape-juice-64oz Package

Always Save

Best-Choice_juice-64oz Package

Best Choice

Campbells-Tomato-Juice-64oz Package

Campbell’s

Food-Club-Grape_juice Package

Food Club

Great-Value_64oz-Tomato-Juice Package

Great Value

Hy-Vee_Cranberry_juice_64oz Package

Hy-Vee

wic_JJ_100_64oz_Kiwi_Strawberry Package

Juicy Juice

Kroger_apple-juice Package

Kroger

Langer_64oz_AppleOrangePineapple Package

Langers

Market-Pantry_pineapple-juice_64oz Package

Market Pantry

Motts_64oz_AppleCherry Package

Mott’s

Musselmans_Apple_64oz Package

Musselman’s

Northland_64oz_Cranberry_Bottle Package

Northland

Old-Orchard_Apple Package

Old Orchard

Our_Family_apple-juice Package

Our Family

SignatureSelect_Grape_64oz Package

Signature Select

Smart-Way_Apple-Juice_64oz Package

Smart Way

Tipton-Grove Package

Tipton Grove

Tree-Top_Apple-Juice Package

Tree Top

V8_Vegetable_64oz PAckage

V8

Cannot Buy: juice that has added sugar or DHA, infant juice, organic, refrigerated (except orange), juice cocktails, drinks or ades

eggs

One dozen

Any brand

Choice of:

Cannot Buy: organic, any other sizes

Eggs Carton
Green Border shape

dairy

Yogurt

32 oz containers

Whole Milk Yogurt (Children 1 Year Old)

Dannon Logo

Dannon

Kroger Logo

Kroger

mountain high yoghurt logo

Mountain High

Lowfat and Nonfat Yogurt (Children 2-5 Years Old and Women)

Best Choice Logo

Best Choice

wic Coburn Farms Logo

Coburn Farms

Dannon Logo

Dannon

Dannon Light + Fit

Food Club Logo

Food Club

Great Value logo

Great Value

hiland logo

Hiland

hv logo

Hy-Vee

Kroger Logo

Kroger

WIC LALA Logo

Lala

Market Pantry logo

Market Pantry

mountain high yoghurt logo

Mountain High

Our Family Logo

Our Family

Yoplait

Cannot Buy: any other size, brand, flavor; products with mix-in ingredients such as granola, candy pieces, honey, nuts or similar ingredients; Greek, organic or drinkable

Red Green Shape

Milk

Product type and size as listed on the current benefits.

Fluid Milk

Specialty Milk

Cannot Buy: buttermilk, flavored milk, goat’s milk, raw unpasteurized milk, non-dairy milk substitutes, rice milk, almond milk, coconut milk, organic milk, milk in glass containers

Milk in glass

soy beverage

Half gallon (64 oz) or quart (32 oz)

Brands/flavors include:

8th continental Package

8th Continent

Bettergoods

Silk Original

Silk

West Life Package

West Life

Cannot Buy: any other size, container, type, flavor or brand

Cheese

8 oz or 16 oz packages

Blocks:

Sliced:

Cannot Buy: imported cheese, cheese food, product or spread, shredded cheese, sliced cheese (except American), cheese with added flavors, individually wrapped slices or organic

Green border red circle

INFANT PRODUCTS

INFANT FORMULA

Brand, type and size as listed on the current benefits.
No substitutions.
Infant formula

INFANT CEREAL

8 oz 16 oz containers

Includes oatmeal, rice and multigrain.

Cannot Buy: cereal with added fruit, formula, DHA/ARA or organic

Brands include:

Gerber

Gerber

INFANT FRUITS and VEGETABLES

4 oz containers and multi-packs of two 4 oz containers to total 8 oz

Includes single or mixed fruits and/or vegetables.

Brands include:

Beech-Nut

Beech-Nut Naturals

Gerber
Gerber
Good and gather
Good & Gather
Parents Choice

Parent’s Choice

Tippy Toes
Tippy Toes
Cannot Buy: desserts, dinners, cobblers, delights, organic, foods with added sugar, starch, salt or DHA/ARA

INFANT MEATS

2.5 oz containers

Includes single meats with broth or gravy.

Available to exclusively breastfed babies only.

Brands include:

Beech Nut

Beech-Nut

Gerber
Gerber